While we exchanged our programs for this conference, Joitske said “I would never go to a session on instructional design. That is so old fashion!” But with my master background in instructional design, we will see…

Patti Shank about building instructions… People learn on their own. Do we still need instructional designers? Is instructional design growing or shrinking? What do we do?

  • Audience analysis
  • Needs analysis: can this question be solved by a training solution?
  • Meetings with subject matter experts
  • Relationship building
  • Storyboards – structuring, scenario thinking
  • Building e-learning
  • Writing learning content
  • User testing
  • How it will be implemented

IMG_3182There seems to be a mismatch between today’s jobs and our work as instructional designers. We have routine skills and non-routine skills (different in each case). And this counts for much of todays’s most valuable work.

You cannot learn a complex skill by separate it into smaller blocks. You need to learn a complex skill in total, in their complex environment.

Many of our jobs are complex now. Jobs change, skills are lacking. This means that instructional design is becoming more and more important. But we need to be focused on: what are instructional solutions and which are not.

I could not get more out of this session. Joitske was right from the beginning?

Although, Patti did a great job. It was very nice to see and hear her. Something she did in particular during her presentation.. when you answer a question she asks, she gives you a card. It is strange, but it does simulate you to join the conversation and add something to it. You don’t want to end up sitting in the room without a card? And in the end.. the person with the most cards got a small present from the US…